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Holiday Shopping Already Underway For More Than 20% Of U-S Shoppers

Santa Claus holding several 100 dollar bills. Photo from Alpha Media USA Portland OR
Santa Claus holding several 100 dollar bills. Photo from Alpha Media USA Portland OR

American consumers are getting a jump on the most wonderful time of the year. A report from global retail bank Klarna says 40-percent are shopping for the holidays earlier than last year.

That’s based on both surveys of U.S. shoppers and shopping data from 20-million of Klarna’s consumers across the country.

The survey shows 71-percent of shoppers have plans to start buying holiday gifts before December 2021.

Some are way ahead of the game, as 22-percent have already begun holiday shopping as September is ending.

As for who plans to shell out the most on gifts this season, Gen Z and Millennials are the big spenders.

 

 

Santa Claus holding several 100 dollar bills.

Photo from Alpha Media USA Portland OR


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